The Real Value of Physical Therapy: APTA Report Proves Its Worth.
Kennedy Hawkins was featured in this APTA Magazine article. He discusses how he uses the Economic Value of Physical Therapy Report to negotiate fee schedule increases for his clients. https://www.apta.org/apta-magazine/2025/09/01/the-real-value-of-physical-therapy-apta-report-proves-its-worth
Profiles in Leadership with Steve Anderson
Kennedy Hawkins, MBA, JD – A CEO Who Took a Mom and Pop Business and Built it into a Regional Powerhouse.
Are You Leaving Money On The Table?
I recently attended the American Physical Therapy Association’s Private Practice Section conference. It was great to reconnect with friends and industry colleagues. I appreciated hearing from leading experts about the trends in physical rehabilitation. One trend is here to stay for the foreseeable future. Physical rehabilitation and much of healthcare is a low margin
Do You Know Why Your Employees Stay?
As I talk with organizations from coast to coast, I see a common theme. It is the lack of being able to identify exactly why an employee chooses to stay with the organization. Fully understanding why an employee stays in their job is vital. Today, the most pressing issue companies